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I create curated, thoughtful and strategic creative content that builds powerful brands. I also prefer pie to cake, black nail polish and iced coffee (even in the winter). 

Over the course of my career, I have honed an essential toolkit of skills – from creative direction, content creation, and brand strategy to team building and production management – for leading fashion, beauty and lifestyle brands including Estee Lauder, Nordstrom, DKNY, Google and Minted. 


From international multi-channel campaigns to guerrilla photo shoots in hotel bars, I am always looking for the unexpected in things we see everyday.


Creative Direction

Identity Design

Creative Strategy

Photo Art Direction

Content Curation


Video Content

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